In Africa, nearly 50% of people lack access to critical medicines, yet products like Coca-Cola are available almost anywhere on the continent.
We’re working to change that.
The challenge
In Africa, governments and donors are making progress providing essential health products and services where they are needed. However, health systems often struggle to get these products to hard-to-reach communities, promote their services, and properly store medicines and vaccines.
Our solution
We are a global cross-sector partnership between donors, ministries of health, and the private sector to translate supply chain and marketing best practices from The Coca-Cola ecosystem into customized solutions for public health challenges.
Our approach
Project Last Mile works closely with public health systems and social enterprises.
We use the successful methods and networks of the Coca-Cola System.
We focus on route-to-market, cold chain strengthening, and strategic marketing and communications to assist our donor partners to achieve ambitious goals.
Our aim is to improve access, availability, and demand for life-saving medicines and health services down to the last mile in Africa.
Global partners
