Ghana is a country in West Africa. The population of over 27 million spans a variety of ethnic, linguistic, and religious groups.
Ghana has one of the best performing immunization programs in the developing world. Its biggest challenge is ensuring the cold chain is working efficiently.
Project Last Mile shared The Coca-Cola Company’s best practice in cold chain equipment maintenance to improve uptime. We also introduced a market research and segmentation model to improve uptake and adherence for immunizations.